ADIN.
Food & Beverage

PR for Brands That Feed a Better Future.

Specialized communications for food & beverage founders building brands worth believing in - from farm-to-shelf storytelling to national media coverage.

Specialized Media Relations for Food & Beverage Brands.

With 20+ years operating at the intersection of food culture, wellness, and retail, we have the relationships to get your brand in front of the editors who define what consumers reach for.

Food Media Relations

Earned coverage in top food, lifestyle, and consumer media outlets - from national magazines to morning television segments.

Trade Publications

Strategic placements in grocery trade and industry publications that open doors with buyers and retail partners.

Culinary Influencers

Authentic partnerships with food content creators, chefs, and dietitians whose audiences trust their recommendations.

Food Media Relations

Beyond the Press Release

01

Product Launch PR

Full-spectrum launch campaigns for new F&B products - from pre-launch buzz building and media seeding to national coverage. We coordinate everything into a single integrated strategy.

Launch StrategyMedia SeedingInfluencer Sampling
02

Event Activations & Demos

Consumer-facing brand activations and in-store demonstration programs that put your product directly in the hands of your ideal customers. We design, produce, and staff tasting events.

In-Store DemosPop-UpsSampling
03

Thought Leadership

Positioning F&B founders as authoritative voices in food innovation, sustainability, and entrepreneurship. Through op-eds, podcasts, and speaking engagements.

Op-EdsSpeakingPodcasts

“ADIN's deep knowledge of the food media landscape helped us secure coverage in outlets we never thought possible. They truly understand what food journalists are looking for.”

HF

Sean O'Brien

CEO, Hooray Foods

Food & Beverage, Elevated

Food & beverage brand imagery 1
Food & beverage brand imagery 2
Food & beverage brand imagery 3
Food & beverage brand imagery 4

F&B Brands We've Grown

Hooray Foods

Hooray Foods

Launched Hooray Foods' plant-based bacon nationwide with a comprehensive PR campaign that secured placements in Food & Wine, VegNews, Forbes, and over 40 regional publications.

40+ National & Regional Placements
Kamut International

Kamut International

Repositioned Kamut's ancient grain narrative from niche health food to premium culinary ingredient - securing editorial coverage in Bon Appétit, Saveur, and The New York Times.

NYT, Bon Appétit, Saveur Coverage
Bon AppétitFood & WineForbesThe New York TimesVegNewsSaveurToday Show

Let's Grow Your F&B Brand.

Whether you're launching your first product or expanding into new markets, we know how to tell your story to the people who need to hear it.