Our Purpose, Our Why and How We Affect Change
It’s not about us.
It’s about us choosing to work with people and brands that simply make the world better.
It’s about helping to bring innovative brands to consumers who want to affect change by where they spend and invest their dollars.
It’s about committing to using our communication skills, and our deep connections to build a sphere of influence.
It’s about evolving in an ever-changing world and scaling for impact.
It’s a mission that has propelled us since day one, and it has never been more timely.
Sue Taggart, Founder & CEO
Our Values
Culture
We strive to be inclusive, acting with empathy and caring, creating a safe and honest environment for the exchange of ideas and opinions.
Creativity
It drives everything we do, why be predictable when you can be exceptional.
Fun
Work hard, play harder, laugh a lot. Because laughter is the most contagious of all emotional experiences.
Growing
For us and our clients, when growth comes from purpose, it guides and keeps us focused on what is most important.
Raising the bar
We love to excel, to deliver over and above expectations. This is one thing experience has taught us, and we believe it’s why present and past clients stay with us for many years and recommend us to other like-minded brands.
Walking the walk
When looking for an organization to partner with who shared our values and our commitment to our home planet, the decision was easy – 1% for the Planet – it shapes the culture. As a member, at least one percent of our annual agency revenue is donated to their environmental partners.
Building trust builds business
Working across multiple healthy and sustainable lifestyle categories for over 30 years, ADin has become a trusted partner to our clients.
From the early days in the natural product industry, ADin established a track record of bringing brands into the national spotlight with innovative storytelling, compelling content, marketing savvy and memorable activations.
Whether you are a start-up, an established brand, an NGO, or a luminary, ADin’s integrated communications expertise can shift public perception, accelerate growth and affect change.
We’d love to hear from you
Please use the form below or reach out to Sue Taggart directly on her cell 917.833.8101 or email sue@adinnyc.com.